Threat adaptive cultures are vital if companies are going to survive COVID-19

  • By Tandi

  • Category: Business

It is a common belief that business as we know it will never be the same again. With the spread of COVID-19, outlooks on the way we live, work and play will need to change, and in order for businesses to survive, this change needs to be immediate. For this to happen a threat adaptive culture including the need for candour to address obstacles that organisations may be experiencing that will hinder progress.

Most businesses will attempt to return to ‘normal’ during a phase known as the ‘Danger Gap’ – this is the time between returning to social interaction and widely available testing and vaccination. “When returning to work, businesses will need to develop work cultures around COVID-19,” says Helene Vermaak, Business Director of corporate culture experts The Human Edge. “In order to do so, candid communication will be needed to make quick, effective decisions, leaving employees feeling protected and to keep the business going.”

When putting together this new business outlook the lag time between developing an idea and executing it should be made a priority. A survey of 3 000 employees conducted by VitalSmarts, The Human Edge’s global partner based in the US, focused on how long the participants believed their organisation would take to implement strategies to deal with the new business realities. The results showed that close to half of them answered four months or longer; 12% said more than a year. Six percent believed it would never happen, and when asked to explain, the participants sited mistrust, concerns about losing power and past histories of conflict, as their top reasons.

“When it comes to having the hard discussions about the new future of the business, candour needs to be exercised. In the survey, participants shortened their response times to less than a month when asked what would happen if candour was exercised during these discussions,” says Vermaak. “When employees, no matter their position in an organisation, are able to talk to one another without the fear of backlash and rebuttal, this creates a safe environment where important decisions can be made.”

In a threat adaptive culture, when it comes to combatting the spread of COVID-19 there is no room for complacency and silence. Leaders within an organisation need to adapt and make crucial decisions quickly.

The question is, how does this new culture happen within an organisation?

  1. Candid dialogue around crucial issues: There is no place for the belief that power trumps truth. Silence creates a lag in decision making and allows for employees to feel that honesty does not have a place within the organisation. Employees should feel that they can say what needs to be said without retaliation.
  2. Accountability: For organisations to implement life-protecting behaviours, and for decisions to be made and implemented swiftly, a culture of accountability across all levels needs to be encouraged. All employees, regardless of status, need to be 100% accountable for their own actions, and 100% accountable for correcting others when they stray from these new healthy norms. Employees should feel safe enough in their work environment to be able to talk to others about their negative behaviours.
  3. “Organisations need to start implementation as soon as possible as resetting the norms will need the acceptance of all employees in a psychologically safe environment,” says Vermaak.

By implementing these needed changes, an organisation will benefit in the following ways:

  • Working in a virtual office requires leaders to make quick, concise, and effective decisions. They need to analyse the organisation’s immediate needs, ensure the involvement of key role-players and execute swiftly.

Asking the following questions, will aid the decision making process:

    1. Decision rights – is this a command, consult, consensus or voting decision?
    1. Boundaries – what time limits do we need for deliberation?
    1. Stakeholders – who is key to getting it right and getting it done?

Encouraging candour during these discussions eliminates any potential obstacles and helps all to acquire better decisions making skills going forward.

  • Feeling safe, for both employees and customers, is vitally important. Employees who don’t feel safe won’t contribute; customers who don’t feel safe, won’t buy. It is up to the leaders to make sure that all decisions regarding physical and psychological safety are implemented and are consistent in their application. Universal accountability will play a role among employees in ensuring these applications.
  • Virtual workplaces need candour when it comes to making sure that everyone is pulling their weight and making it work. This is the time where leaders and managers cannot let poor performance slide, and teams avoiding conversations that need to be had. Leaders need to be able to have candid conversations in order to make decisions and manage performance.

“Culture helps guide organisations during times of change. There is no better test for the strength of your culture than a challenging, chaotic and uncertain time,” concludes Vermaak.
For more information visit The Human Edge website

SHARE THIS STORY ANYWHERE YOU LIKE

SHARE THIS STORY ANYWHERE

LATEST NEWS

LATEST NEWS

ADVERTISING ENQUIRIES

If you want to advertise contact us

GET IN TOUCH WITH US

If you have questions and want to know more.

SOCIAL MEDIA

2020-05-12T22:19:35+00:00
Go to Top